| school year | 102 |
| Title (title) | 顧客為何透過第三方訂位網站訂房？以品牌形象概念為依據(Why Customers Use Third Party Booking Websites to Book Hotel Rooms? Base on Brand Image Perception) |
| Seminar name | 2013餐旅觀光產業個案暨質性研究研討會(ISBN 978-986-03-9138-1) |
| Meeting start time | 2013-11-29 00:00:00 |
| Event end date | 2013-11-29 00:00:00 |
| Published year | 102 |
| Meeting place | NATTWN |
| Author Chinese name | 劉聰仁 |
| Author English name | |
| Author type | First Author |
Department of Food & Beverage Management,National Kaohsiung University of Hospitality and Tourism© All RIGHTS RESERVED
Tel：07-8060505 Ext.20301 Fax：07-8062371
Address：No.1, Songhe Rd., Xiaogang Dist., Kaohsiung City 812301, Taiwan (R.O.C.)
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Tel：07-8060505 Ext.20301 Fax：07-8062371
Address：No.1, Songhe Rd., Xiaogang Dist., Kaohsiung City 812301, Taiwan (R.O.C.)
Best viewed with IE 6.0 or higher with 1024 x 768 resolution