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Seminar paper
Year105
Name of conference顧客為何透過第三方訂位網站訂房?以品牌形象概念為依據(Why Customers Use Third Party Booking Websites to Book Hotel Rooms? Base on Brand Image Perception)
Conference starting time2013-11-29
Conference closing time2013-11-29
Year of publication2013
Name of author (Chinese)Liu, Tsong-Zen
Name of author (English)Liu, Tsong-Zen
Author's type1st Author
LocationNATTWN

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